Want to Get New Customers from Facebook? That’s What We Do. “People go to Facebook to socialize, they don’t go there to buy stuff.” That’s what I heard the other day when I was talking to a business owner. Instead of telling this guy he didn’t have a clue, I just politely responded like this: You’re right. Most people do not get on Facebook specifically to buy something. However, if you’re a smart marketer, and you know the demographics of your ideal customer, you can use Facebook to target those demographics and get new customers. And that’s how Facebook Ads work. You build ads and display them to a specific group of people (based on likes, interests, gender, education, age, etc.) that are most likely to be interested in the products or services your business has to offer. At Killer Shark, we can help your business build a profit-pulling Facebook campaign. We do it everyday. Here’s what you get Done for you creative (appropriate images, advertising copy, etc.) Targeting based on your ideal target market (example: a financial planner might target college graduates in their 40s). Custom landing page on your website that welcomes users from Facebook (this creates congruency between your ad and the landing page, which increases conversion rates). Ad monitoring to increase conversion rates Monthly reporting of your ad campaign performance Here’s why it matters It’s no secret that Facebook receives the 2nd highest amount of traffic of any website in the world. It’s the “hub of the internet” for hundreds of millions of people. Whether you think it’s a valid business tool or not, your customers are on Facebook. Period. It’s your job to create timely, relevant advertisements to reach them, engage them, and motivate them to click on your ad, visit your website, and make a purchase or schedule an appointment. That’s easier said than done, but at Killer Shark we help bring the Facebook marketing campaigns that you know you should be running to life. This is how it will help your business grow It’s quite simple really. By tapping into the largest user group on the internet, and identifying specific demographic information regarding your target audience, you’ll be able to get your message in front of your ideal customers with just a few clicks of a button. Best of all, you only pay when your ads are actually clicked, which makes Facebook marketing an affordable option for those with a limited advertising and marketing budget. What’s the next step? If you’ve been thinking of advertising on Facebook, but aren’t quite comfortable with setting up and running your own marketing campaigns, give us a call. At Killer Shark, we provide complete web marketing solutions including website design, development, management, and a host of other services, without any upfront fees. If you’d like to see what the combination of Facebook and Killer Shark can do for you, give us a call today.